Feature

User Journeys

Get instant visibility into your customers’ behavior, no config required.

With bitdrift’s User Journeys, you can finally see the different paths that users take through your app, with almost no configuration. These views are invaluable for better understanding the behaviors that drive conversion and churn, and help you optimize for the best customer experience.

Understand your users

Easily instrument the most important flows in your app in seconds, and start answering those critical questions about user behavior: Are some flows more likely to lead to conversion than others? What paths and choices do users travel to make a purchasing decision? What are the bad experiences and dead ends that cause user churn? These types of questions are typically done using user journey analysis (and are typically visualized using Sankey diagrams). The end result of user journey analysis is a set of paths, sorted by frequency, that can be used to understand behavior.

See customer journeys and solve problems quickly

User journeys are built on top of the bitdrift dynamic observability platform. This has some very important implications:

Iterate on flows or expand data collection instantly—no need to predefine branching or filtering conditions, wait weeks for changes, or manually add new paths.
No sampling. Our sophisticated SDK processes most data locally, on devices. Competing solutions have to sample aggressively due to the high data volume these analyses involve, leading to gaps and inaccuracies in understanding user behavior, especially in smaller subpopulations.

This means you get faster, more accurate insights into customer behavior, enabling quicker solutions to user challenges.

See customer journeys and solve problems quickly

Under the covers, Workflows power dynamic configuration of branching and filtering conditions. Define start and end states, specify the user behavior to track (any log or signal from your app), and deploy changes instantly to all connected devices. Made a mistake? Simply adjust and redeploy for immediate, accurate results, thanks to Bitdrift's dynamic no-sampling platform.

Capture is changing the mobile observability game by adding a control plane and local storage on every mobile device, providing extremely detailed telemetry when you need it, and none when you don’t. If the lack of detailed user journey analysis was keeping you away, now is the time to give us a try!

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